Cloud Computing - IronOrbit https://www.ironorbit.com High-Performance Cloud Desktops Tailored to You. Tue, 09 Jul 2024 18:17:43 +0000 en-US hourly 1 https://www.ironorbit.com/wp-content/uploads/2024/01/cropped-IO-Favicon-32x32.png Cloud Computing - IronOrbit https://www.ironorbit.com 32 32 229727427 Desktop as a Service (DaaS) vs. Virtual Desktop Infrastructure (VDI) https://www.ironorbit.com/desktop-as-a-service-daas-vs-virtual-desktop-infrastructure-vdi/ https://www.ironorbit.com/desktop-as-a-service-daas-vs-virtual-desktop-infrastructure-vdi/#respond Tue, 25 Jun 2024 18:04:41 +0000 https://www.ironorbit.com/?p=60063 Embracing the Future: Desktop as a Service (DaaS) vs. Virtual Desktop Infrastructure (VDI) In today’s rapidly evolving digital landscape, businesses

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Embracing the Future: Desktop as a Service (DaaS) vs. Virtual Desktop Infrastructure (VDI)

In today’s rapidly evolving digital landscape, businesses are increasingly turning to cloud-based solutions to streamline operations and enhance flexibility. Two prominent technologies, Desktop as a Service (DaaS) and Virtual Desktop Infrastructure (VDI), offer compelling solutions for managing desktop environments remotely. At IronOrbit, our Gartner® Magic Quadrant recognized Managed DaaS solution, stands out as a game-changer for businesses of all sizes, delivering unmatched benefits and efficiency.

What is DaaS and VDI?

– DaaS provides a cloud-hosted virtual desktop environment that is accessible from anywhere and at any time, eliminating the need for on-premises infrastructure.

– VDI, on the other hand, relies on local servers to host virtual desktops, requiring substantial upfront investment in hardware and maintenance.

Benefits of IronOrbit’s DaaS:

  • Scalability and Flexibility: IronOrbit DaaS scales effortlessly with business growth, accommodating fluctuating user demands without hardware constraints. Whether you’re adding new employees or expanding operations, our solution adapts to your needs seamlessly.
  • Cost Efficiency: By eliminating the need for on-premises servers and extensive IT maintenance, IronOrbit DaaS reduces capital expenditures. Businesses can redirect resources towards innovation and core objectives rather than infrastructure upkeep.
  • Enhanced Security: Our DaaS solution incorporates robust security measures, including data encryption, regular backups, and comprehensive access controls. This ensures data integrity and compliance with industry standards such as (GDPR, HIPAA, PCI, NIST-800, and more) safeguarding sensitive information from threats.
  • Improved Accessibility: With IronOrbit DaaS, users access their desktops from any device with internet connectivity, promoting remote work capabilities and business continuity. This accessibility fosters productivity and collaboration across geographically dispersed teams.
  • Centralized IT Management: IronOrbit’s IOCentral efficiently handles all facets of your environment, including new user creation, ticket management, desktop provisioning, asset tracking, subscription assignment, and beyond.
  • 24/7 Support and Reliability: Our dedicated support team provides round-the-clock assistance, ensuring minimal disruptions and optimal performance. IronOrbit guarantees uptime reliability, empowering businesses to focus on growth rather than IT challenges.

Why Choose IronOrbit?

IronOrbit leverages cutting-edge technology and extensive industry expertise to deliver a DaaS solution that meets your business needs.  Whether you’re a small startup or a large enterprise, our tailored approach ensures your desktop environment is secure, scalable, and always accessible for a predictable monthly fee.

Join countless businesses benefiting from IronOrbit’s innovative DaaS solution and embrace the future of digital transformation. Discover how our comprehensive services can elevate your business operations and propel you toward success.

Schedule a consultation with a cloud specialist.

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How Moving to the Cloud Provides a Gateway Opportunity to Growth https://www.ironorbit.com/how-moving-to-the-cloud-provides-a-gateway-opportunity-to-growth/ Thu, 19 Jan 2023 19:37:14 +0000 https://www.ironorbit.com/?p=49281 Cloud computing allows for easy collaboration and the sharing of data and resources among team members, clients, and vendors.

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Cloud computing allows for easy collaboration and the sharing of data and resources among team members, clients, and vendors. That’s why overall growth in cloud spending continues to be strong. But collaboration and sharing merely scratch the surface of what cloud computing offers. The cloud democratizes computing technology. Cloud computing helps organizations reduce IT headaches, boosts productivity and strengthens security. Small and mid-sized businesses can give enterprise companies a run for their money.

Moving all or part of your IT infrastructure to the cloud enables companies to benefit from new technologies in various ways. Here are examples of some of them:

Scalability: with cloud computing, companies can quickly scale their computing resources up or down as needed. Increased scalability allows you to quickly and easily take advantage of new technologies without investing in expensive hardware.

Flexibility: use cloud services to run applications and store, or process large amounts of data. Test and experiment with technologies and see how they work in your environment.

Cost-Effectiveness: cloud computing can be more cost-effective than traditional on-premises solutions because you’re not making significant upfront investments in hardware. Pay for only the resources you need.

Speed: set up, configure and start using new workstations in minutes. Speed helps companies prototype new ideas, test new technologies, and get the latest products and services to market more quickly.

Access to Leading-Edge Technologies: many cloud providers offer access to cutting-edge technologies, such as AI, machine learning, and big data analytics, as part of their services. Companies can test out technologies without building and maintaining the infrastructure themselves.

Data Security and Compliance: Companies can leverage IronOrbit’s security and compliance features to keep data secure and comply with regulations.

Company-maintained data centers require personnel and hardware. They’re expensive to set up, operate, and maintain. IronOrbit helps you reduce your physical IT footprint and eliminates the tedious, intensive work of managing servers and data centers. Moving to the cloud eliminates costly IT infrastructure. Less infrastructure means your IT staff is not spending time patching servers, updating software, or doing tedious maintenance. Instead, they can work more strategically with stakeholders on high-value business objectives.

IronOrbit’s pay-as-you-go model provides tremendous agility to your business. You can now deploy technology solutions that were once too expensive or complicated to handle. With IronOrbit, you can scale your environment based on your need without paying extra for what you don’t need. Since IronOrbit builds and maintains its environment, we can offer you a cloud solution that makes the most sense for your situation. The IronOrbit cloud provides the kind of control you’d expect from having on-premises servers. Only your environment is safer, more robust, and more resilient in our cloud environment.

For example, let’s say you operate an accounting firm. When tax season rolls around, traffic to your website surges dramatically. Suddenly, you need equipment that can handle the traffic increases. That means you’re paying extra for the power you’ll need for a fraction of the time. The resources to support the site automatically kick in to accommodate the surge if you’re on the cloud. Companies that are quick in adopting cloud computing will have the upper hand in innovation and scaling their business. Those companies that don’t move at least some of their resources to the cloud may have difficulty keeping up and staying competitive.

In Conclusion
Moving to the cloud provides companies of all sizes with a gateway opportunity for growth. Scalability, flexibility, and the speed of cloud computing mobilize companies to create new growth engines and business models. Cloud computing can also enable companies to improve their data security, comply with regulations, and collaborate more effectively with partners and customers. Accessing cutting-edge technologies and services gives companies a competitive edge in the market.

While there are some trade-offs and challenges to consider, the benefits of cloud computing greatly outweigh the costs and risks, providing a solid foundation for growth and success. So, companies should consider moving to the cloud as a part of their long-term growth strategy. Stay competitive and adapt to the ever-changing technology landscape. Contact us for a no-obligation consultation. Start your journey today.

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5 Critical Things to Expect in 2023 https://www.ironorbit.com/5-critical-things-to-expect-in-2023/ Thu, 27 Oct 2022 19:26:37 +0000 https://www.ironorbit.com/?p=49101 About seven months ago, Microsoft published a study showing that 43% of the workforce is contemplating leaving their jobs in 2023.

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“It is not the strongest of the species that survives, nor the most intelligent that survives. It is the one that is the most adaptable to change.” -Evolutionary Theory, Charles Darwin

When Microsoft CEO Satya Nadella took the stage in Seattle at the last Ignite Conference, the theme was “Do More with Less.” He talked about the importance of companies remaining agile and resilient. These skills are essential for success moving forward.

There are five challenges that will follow us into 2023. They are the following:

1. Staff Shortages

2. Supply Chain Issues

3. Economic Downturns

4. Energy Crisis

5. Cyber Attacks

1. Staff Shortages

About seven months ago, Microsoft published a study showing that 43% of the workforce is contemplating leaving their jobs in 2023 because they’re simply burned out. The following statistics represent 31,000 people across 31 different countries over two years between February 2020 to February 2022.

  • Increase of Weekly Teams Meetings by 252%
  • 6 Billion more Emails Sent
  • 32% Increase in online Chatting
  • Increase in After-Hours Work by 28%

The pandemic lockdown took its toll on all of us in one way or another. Half of every adult reported symptoms of anxiety or depression. For many, the days were full of staying alive and healthy and keeping our family safe. A study by Ernst & Young showed that 54% of workers left previous employment because their supervisors weren’t empathetic to their struggles. These same managers didn’t care about anything that happened in their personal lives. Experts are now attributing much of the Great Resignation as a by-product of this “business-as-usual” mentality.

Many business leaders are listening more closely to what employees want and need from a job with their company. A recent Gallup poll found that 61% of employees wish for a more outstanding work-life balance and a better sense of personal well-being. A recent Harvard Business Journal article found that 40% of US employees would look for another job if ordered to return to the office full-time. Many have quit without having a replacement job waiting.

The Great Compromise

The question of hybrid work has yet to be decided, far from it. As companies determine how they can be most attractive to the best candidates, many are flexible with their work environments. The most popular long-term strategy seems to be a compromise, a variation of the hybrid work model. Either two days at home, three days in the office, or three days at home and two days in the office.

Hewlett-Packard is a good indicator of what the future enterprise office might be. HP is a huge multinational enterprise company with approximately 60,400 employees. The company wants to hire the best candidates and keep them as long as possible. HP did an internal investigation and found that almost two-thirds of all the employees wanted to spend only 20% or less working at the office. Alan May, HP’s Chief People Officer, said, “We know that when team members feel they have a balance, they are more productive and more likely to build a career at HPE.”

People who work at HPE choose when and if they want to come into the office. The setting at the office now reflects smaller spaces designed for close collaboration and socializing. Gone are the large conference-style rooms. People in the office will still sit on a Zoom call or a Microsoft Teams meeting.

2. Supply Chain Issues

Supply chain issues started during the global shutdown that followed in the wake of Covid-19. Putin’s war in Ukraine has made supply chain problems worse. A recent article in HBR asks,“How Exposed Is Your Supply Chain to Climate Risks?”

The article points out how major climate threats confront supply chains everywhere. Companies must take a proactive stance on anticipating weather-related problems and how to respond to them. The article also pointed out that most companies are not prepared to handle the crisis if it should occur. There are no business continuity plans and no alternative sites identified as replacements. Becoming more resilient goes beyond ensuring short-term operational continuity during crises. Supply chain resilience comes down to your ability to work around supply chain disruptions with whatever existing capabilities you have in-house. Work to build protective measures into existing supply chains to better deal with shortages and rising logistical costs. You can also improve your company’s resilience by not counting on commodities with wildly escalating market prices.

Leverage digital technology to solve issues and problems before they happen. You already know supply chain problems will continue into 2023. Machine learning and big data tools can help identify the main problem areas and help source alternatives. Custom cloud services and solutions can accelerate innovation and value across supply chain networks.

Our blog from earlier this year explored how digital manufacturing can be a game changer. Digital manufacturing is the application of cloud computing systems to manufacture services, supply chains, data collection, warehousing, and processes. Digital manufacturing technologies link systems and processes across the production environment to create an integrated approach to manufacturing. This strategy encompasses everything from design and development to producing and servicing the final products. Traditional factories were analog environments where everything was built by hand and have become Smart Factories.

The window of opportunity is open but will only remain for a while. Remember, things move fast, and the stakes couldn’t be higher for manufacturing to get innovation right. Writing about transforming businesses through technology and innovation, Ethan Karp is the President and CEO of a non-profit manufacturing consulting group called Magnet. In his Forbes article, 4 Reasons 2022 Can Be A Game Changer for American Manufacturing, Karp recognizes the opportunity for American manufacturing.

Supply chain disruptions, like a cancerous cell, have significantly contributed to the following two challenges, the economic downturn and the energy crisis

3. Economic Downturns

Supply chain constraints have done their share of stunting economic growth. Supply chain disruptions lead to things that weaken a country’s economy. Things like shortages of critical goods, price inflation, factory closures, and unloaded shipping containers. Economic experts cast gloomy predictions for 2023. The forecast calls for ongoing inflation, higher interest rates, and depressed economic growth. As counterintuitive as it might sound to invest money while the global economy becomes increasingly unpredictable, companies should bolster their position by adopting digital technologies. Embracing digital technology to optimize processes and improve efficiencies on multiple levels enables organizations to be lean, more resilient, and adaptable.

Digital technology solutions can optimize your workflow by significantly improving productivity, streamlining, and advancing processes to benefit your entire team and your customers. Relevant data can be accessed in real-time by those who need it when they need it. The boost in efficiency will save precious while creating a more fluid workflow between departments. Employees perform better and accomplish more in less time.

Take a Clue from Recent History

During the Recession of 2007-2009, the companies that prioritized early cost restrictions, starting with implementing emerging digital technologies, were able to increase profitability and, in some cases, continue growing. Having business-critical data in a cloud computing environment provides a reliable and secure infrastructure. Cloud applications ensure business continuity and increase the ability to pivot.

4. Energy Crisis

Cyclic demands for energy combined with slow supply recovery after the pandemic contributes to an unpredictable global energy situation. As uncertainty and volatility in the energy market continue to mount, Europe faces complete depletion of natural gases by the Spring of 2023. The European energy crisis will restrain industrial production and push Germany deeper into a recession as we move into 2023. Using digital technologies, utility companies can use the enormous amount of data from distributed energy resources in situational intelligence.

Doing More with Less

Digital twins are available to allow utilities to detect current problems and wasteful energy drains, prevent escalations, predict future situations and optimize the flow of electricity. Digital twin models can be used to solve the demand for more electricity with less carbon output and a more affordable cost. Leveraging data, analytics, and software solutions, digital technology can help global energy companies meet the challenge of providing reliable power and strengthening the future of energy.

5. Cyber Attacks

If you travel to Northern California, there’s a roadhouse biker bar called the Alpine Inn, a few miles from Stanford University. Just inside, there is a plaque that reads:

BEGINNING OF THE INTERNET AGE

On August 27, 1976, scientists from SRI International celebrated the successful completion of tests by sending an electronic message from a computer set up at a picnic table behind the Alpine Inn. The message was sent via a radio network to SRI and through a second network, the ARPANET, to Boston. This event marked the beginning of the Internet Age.

None of the scientist present that day had any security concerns about what they were building. They were trying to get the thing to work. What they made would soon become the digital backbone for our modern banking, commerce, infrastructure, health care, energy, and weapons systems. There was no consideration given to the idea that this would become an interconnected system one day.

In her foreboding book, THIS IS HOW THEY TELL ME THE WORLD ENDS, Nicole Perlroth tracked down one of the men at the picnic table on August 27, 1976. His name is Dave Retz, and he shares an ominous foreshadowing of things to come.

Two years before they pulled up to Zott’s (now the Alpine Inn), air-traffic controllers at San Francisco airport started complaining that beams of “unknown origin” were interfering with their radars. As it turned out, SRI’s radio frequencies had infiltrated the airport’s traffic control. But even then, the idea this invention might one day threaten to bring down airplanes, disrupt water supplies, or rig an election hardly fazed the men and women building its basic blocks. Some four decades later, in 2020, San Francisco International Airport officials had just discovered that the same stealth Russian hackers probing our nuclear plants, grid, and states had hijacked an internet portal used by airport travelers and employees.

I asked Retz what, if anything, he would take back. His reply was immediate and unequivocal. “Everything can be intercepted,” he told me. “Everything can be captured. People have no way of verifying the integrity of these systems. We weren’t thinking about this back then. But the fact is,” he added ruefully, “everything is vulnerable.”

Cyber-attacks threaten more than business-critical data. When you consider Frost & Sullivan’s reporting on accelerated growth over the next eight years, you realize the enormity of the challenges ahead. The research firm projects that the earth will have a complex network of 200 billion devices, averaging 20 connected devices for every human being on the planet. As IoT-connected devices become more sophisticated in their capabilities, vulnerabilities to attack will rise too.

Cybercriminals continually poke and prod for vulnerabilities and broader attack surfaces.

In an article for CSO Online, Apurva Venkat writes, “There is a significant shift underway from on-premises to cloud-based services. Crucial elements of many business processes are on the cloud now, easing file sharing and workforce collaboration. We continue to see increasing efforts by adversaries to target cloud-based assets.”

She quotes Nick Lowe, director for Falcon OverWatch [CrowdStrike’s managed threat hunting service that provides deep and continuous human analysis, 24/7, to identify novel attacker tradecraft designed to evade standard security technologies] at CrowdStrike, “So now, more than ever, it’s critical for organizations to deploy that mix of technology-based controls and human-led hunting to be best positioned to combat these evolving cloud threats.”

By next year, Gartner predicts, 60% of enterprises will phase out most of their VPNs for Zero Trust Network Access (ZTNA) which provides secure remote access to business-critical data based on clearly defined access control policies. As we pointed out in an earlier blog, robust and holistic cybersecurity protocols must be considered a cost of doing business. Security is vital at all times, particularly during the economic upheaval.

Conclusion

Just as the critical challenges are interconnected with each other, so are the tools we’ll use to ease some of these challenges. Artificial Intelligence (AI) and other digital technologies continue to impact our business and personal lives, and they will continue to do so. In many cases, we need to be fully aware of how much AI influences what we do at work or what we purchase online. We’ve grown accustomed to having things suggested to us. Ready-to-use technologies are increasingly becoming available to us via the cloud.

Boundaries separating transformational digital technology tools are blurring together. As we move into 2023, AI, the Internet of Things, virtual and augmented reality, and cloud computing will move in tangent. The availability of one will mean the availability of another. All forms of hybrid working environments, business decisions, and automation of routine tasks will continue to converge in ways that will enhance each other. Consider how modern smartphones make many applications available to us from one device.

Investment in technology will position your company for stronger resilience and out-term growth, especially during periods of volatility and uncertainty.

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How Digital Technology Helps Deal with Climate Change https://www.ironorbit.com/how-digital-technology-helps-deal-with-climate-change/ Mon, 20 Jun 2022 21:15:08 +0000 https://www.ironorbit.com/?p=47752 "Digitization and climate change are both hot topics."

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Digitization and climate change are both hot topics. The two subjects are also getting used together in the same sentence more frequently. For example, did you know digitization is good for reducing carbon emissions? According to the World Economic Forum, Digital technologies have the potential to reduce global emissions by 15%.

Since the pandemic lockdown, people have been working from home. The workforce has been slow in returning to the corporate office setting. An IFS survey conducted last year reports that almost three-quarters of respondents plan to increase spending on digital transformation. The climate control benefits include a reduction of CO2 emissions due to less commuting and travel to in-person meetings. Technologies like Microsoft Teams have made multi-site team meetings easy and readily available.

Cloud migration is the price of admission to competing in the digital world. 

Moving your IT environment to the cloud reduces the need for additional hardware, but more importantly, to your bottom line and the environment, cloud migration modernizes your operations. While being on the cloud, and using robust cloud-enabled services like IronOrbit’s INFINITY Workspaces, won’t make your business carbon neutral, it is a significant first step on that journey.

DEMATERIALIZATION
How You Can Reduce the Environmental Impact on Doing Business

Hardware casings, cords, adaptors, and other electrical products are called E-waste. E-waste is a growing problem. Significant environmental damage happens because nature cannot absorb these products. E-Waste is a significant contributor to the haphazard disposal of old electronics: they’re inert. All E-Waste products contain hazardous materials of one kind or another. The toxic materials are predominantly lead and mercury.

By switching to IronOrbit’s cloud, you can reduce the amount of hardware because you no longer need to invest in so many on-site computer stations. There’s no need to pay for its maintenance or replace machinery when it becomes obsolete. Instead, you only pay for the exact services you need. Over time, this saves you money. Cloud computing can help your company become sustainable while making it more profitable and productive.

Reducing Needless Travel Reduces Carbon Emissions

INFINITY Workspaces is our brand of DaaS, robust technology that enables employees to work remotely with ease. There are different INFINITY packages to fit specific use cases. Even designers and engineers can access the most demanding modern applications on their mobile devices. INFINITY Workspaces empowers Geographically dispersed teams to do their best work. The technology inspires productivity while eliminating the need for lengthy commutes. It also eliminates the carbon emissions associated with daily commutes.

Adopting a work-from-home environment or even a hybrid workplace is an excellent way to reduce your business’s carbon footprint. You could also save some money in the process.

Shared Data Centers Reduce Greenhouse Gases (GHGs)

On-premises servers and data centers use substantial amounts of energy both for running and cooling. The manufacturing, packaging, and shipping of the hardware and peripheral products also add to GHG emissions. Companies can reduce emissions considerably by moving to a cloud computing environment. Once a company moves to the cloud, they use shared data centers. Like the ones operated by IronOrbit, shared data centers run far more efficiently than individual facilities or on-premises servers. There is no longer a need for personal equipment.

A recent forecast by the International Data Corporation (IDC) reports that cloud computing will prevent the emission of more than one billion metric tons of CO2 between 2021 and 2024. Moving away from legacy software and hardware and towards cloud adoption is a logical next step for companies. Insofar as business continuity and investment in the future, cloud migration is a necessity.

Cloud computing and all the digital benefits of having your IT infrastructure on the cloud are valuable for IT departments. IT departments can work more closely with business leaders to develop new sustainability goals. It is favorable for companies, and of course, it contributes to a healthier environment.

Contact us for a no-obligation proof of concept. We’re here to help.

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Why CrowdStrike is Essential for Security https://www.ironorbit.com/why-crowdstrike-is-essential-for-security/ Wed, 30 Mar 2022 20:52:40 +0000 https://www.ironorbit.com/?p=46849 Cyberthreats to your business are at an all-time high. They are, as President Biden states, "the defining threats of our time."

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Why CrowdStrike is Essential for Security

Cyberthreats to your business are at an all-time high. They are, as President Biden states, “the defining threats of our time.” Is your company prepared to withstand such attacks? According to a recent Gartner article, business leaders need to do more to strengthen their cybersecurity.

 

“There are only two types of companies: Those that have been hacked and those that will be hacked.”

Robert S. Mueller, former Director of the FBI – 2012

 

“There are only two types of companies: Those that have been hacked and those who don’t know they have been hacked.”

accredited to John Chambers, CEO Cisco – 2019

 

Days before Russian tanks began rolling into Ukraine; a significant connectivity outage hit Viasat Inc. (VSAT). The Carlsbad, Calif.-based company is a leading provider of high-speed satellite broadband and secure networking for military and commercial customers worldwide. Viasat modems control thousands of wind European wind turbines. Suddenly, they went offline. The outage hobbled the Ukrainian military as generals began preparing for the Russian invasion. Reuters later reported the blackout to be sabotage.

Although most well-organized ransomware gangs are in Eastern European countries, state-sponsored hacking groups are from China and North Korea. They use sophisticated tools to embed malware deep inside the most extensive networks. In many cases, malicious code can go undetected for months, infecting millions of computers.

On January 15, 2022, members of one of the main ransomware gangs, Our Evil Group, were arrested in Russia. The Putin regime has recruited them to become a state-controlled group of hackers. About a month later, we began to see a resurgence of attacks. And that’s only the attacks we read about in the headlines. For every ransomware attack you hear about, there are three others that go unreported.

 

Hackers used a software supply chain attack to insert malicious code into the company’s Orion system. A supply chain attack works by targeting a third party with access to an organization’s systems rather than hacking the networks directly.

The Software Supply Chain Attack

SolarWinds is a company that supplies its software to over 14,000 companies. Russian military intelligence inserted a form of malware that served as a sophisticated backdoor to these companies. It’s a certainty that some of these backdoors have been successfully embedded without US companies knowing about it. Corporations probably can’t determine conclusively whether-or-not a backdoor has been installed.

In the case of the SolarWinds Corporation, one of their customers, a cybersecurity company called Fire Eye, discovered the malware by chance. They had received the software and, months later, somebody noticed a questionable anomaly. SolarWinds is not a unique situation. There are sure to be other corporations that have been infiltrated.

Escalation of Ransomware Attacks

Recently, the President sent warnings to the citizens and businesses across the country and urged everyone to take steps immediately. Key targets include private companies and any organizations that could apply pressure to the national economy and the government, including critical infrastructures.

When it comes to ransomware attacks, no sectors are off-limits. Hackers are going to go after everything that they can. Last year, we saw how no company, large or small, was immune to attack. For example, there were ransomware attacks on the following:

  • Small Family-Run Fishing Business 
  • Ferry company on Martha’s Vineyard
  • Casino Hacked through a Fish-Tank Thermometer
  • Large meatpacking company 
  • The Colonial Pipeline

 

Raleigh, NC United States- 05-12-2021: A red plastic bag covers an empty pump at a gas station in Raleigh, NC, after a devastating cyberattack on the Colonial Pipeline disrupts fuel supplies on the East Coast.

 

Nicole Perlroth assembles her decade of experience as the world’s leading journalist on cybersecurity and digital espionage in an in-depth history of cyberwarfare entitled THIS IS HOW THEY TELL ME THE WORLD ENDS. In it, she warns of the rising stakes for all of us.

The Colonial pipeline was devastated in May 2021 by cyber terrorists. Attackers distributed malware through email then demanded a ransom to restore services. The 5,500-mile pipeline transports 100 million barrels of gasoline and other fuel products per day to the eastern United States. According to a report from Reuters, gasoline futures spiked 3% and have remained above trend since that time.

Two months later, Jennifer Granholm, the Energy Secretary, said that bad actors gained the ability to shut down the U.S. power grid. Hackers embedding themselves in the nation’s electrical grid displayed tremendous sophistication that analysts hadn’t seen before. Whoever was behind the cyber-attacks on our country’s infrastructure was succeeding at an alarming rate. Who did the government call in to investigate? CrowdStrike. Why? Because CrowdStrike has been investigating high-profile cyberattacks since 2011. Investigators at CrowdStrike have even unspooled more recent attacks where the code dates back to 2010. So, CrowdStrike has been on the frontlines of cybersecurity since their beginnings.

What Can Be Done?

There are basic preventative steps that everyone must apply regularly. For example, don’t respond to SMS text messages from unknown origins. Don’t open links from emails of anonymous sources. Make that a personal policy and individuals will effectively eliminate most threats. Companies, on the other hand, are different. They need comprehensive and robust security protocols that are more sophisticated than the attacks.

Companies must realize that antiquated technologies like antivirus and firewalls are weak defenses against modern, sophisticated cyberattacks. Businesses must modernize their cybersecurity by using the new technologies mentioned by President Biden in his message to the nation. Businesses must use security measures like EDR and XDR to protect against modern ransomware groups.

EDR stands for Endpoint Detection and Response. It’s an integrated endpoint security measure that combines real-time continuous monitoring and collection of endpoint data with rules-based automated response and analysis capabilities. In the case of CrowdStrike’s EDR, the security technology combines a high degree of automation with machine learning to enable security teams to identify and respond to threats immediately. The next-generation endpoint protection leverages CrowdStrike’s state-of-the-art file and behavioral-based proprietary machine learning and Indicator-of-attack methodology. This is particularly effective at stopping new, polymorphic or obfuscated malware, which is often missed by legacy antivirus solutions.

An essential ingredient of “next-generation” is reducing overhead, friction, and cost in protecting your environment.

You don’t need a large staff to maintain the CrowdStrike environment. Everything is cloud-based, so there’s no equipment to maintain, manage or update. The Falcon sensor is unobtrusive, and updates are seamless, requiring no re-boots. The web-based management console provides an intuitive and informative view of your company’s complete environment.

XDR is Extended Detection and Response and is the evolution of having EDR as a pre-requisite technology. CrowdStrike’s Falcon XDR uses artificial intelligence to improve threat visibility by making sense of structured and unstructured data at lightning speeds. Falcon XDR rapidly and efficiently hunts and eliminates threats across multiple security domains. What separates Falcon XDR from all others is its ability to isolate and identify relevant telemetry from systems and applications across an organization’s entire IT security ecosystem. Falcon XDR delivers proactive, automated responses to threats across the security stack.

 

CrowdStrike® Falcon® Complete™ is a hands-off and worry-free managed detection and response (MDR) solution. The comprehensive security platform is unique. In addition to endpoint security, cloud workload, and identity protection, it provides the process and technology required to handle all aspects of onboarding and configuration to maintenance, monitoring, incident handling, and remediation.

CrowdStrike’s Falcon Complete protects an organization against someone clicking on a link they shouldn’t have. The technology sees the behavior, and as executable files begin unzipping, Falcon Complete begins monitoring for questionable activity. As soon as malicious activity, Falcon Complete isolates it.

Why CrowdStrike?

CrowdStrike has been leading the charge against cyberthreats since 2011 when it was founded. The security firm uses cloud-based software that collects threat data across all connected devices. Artificial intelligence analyzes the information and seamlessly updates all endpoints.

The fast-growing Austin, Texas-based company provides cybersecurity to 15 of the 20 largest banks and 77 Fortune 100 companies. Private sector clients are apprehensive about the escalation of cyberthreats against Americans amid Putin’s invasion of Ukraine. Severe ransomware attacks are likely to increase as sanctions on Russia become more effective.

CrowdStrike has a long history of working with the federal government state, and national oil and energy firms to investigate cyberattacks and shore up defenses. Much of their innovations in security came from listening and working with clients to help solve the most challenging cybersecurity problems. Years of forensic analysis, fine-tuning, and adjusting to meet threats as they emerge have made CrowdStrike the pioneer of cloud-delivered endpoint protection.

CrowdStrike Falcon has revolutionized endpoint security by being the first and only solution to unify next-generation antivirus, endpoint detection and response (EDR), and a 24/7 threat hunting service. Millions of sensors across 176 countries collect and analyze more than 30 billion endpoint events per day. All of them use some form of machine learning and automation. These powerful capabilities are possible through a unique combination of prevention technologies. They include indicators of Attack (IOA), exploit blocking, real-time visibility, and around-the-clock managed hunting to discover and track the stealthiest attackers before they do damage.

The country cannot defend against cyberattacks alone, nor can your organization. Companies need the vigilance of every employee and every contractor. Business leaders must “accelerate efforts to lock their digital doors.” Using CrowdStrike is an effective way to secure all entries to your company’s infrastructure.

IronOrbit knows the importance of having resilient cybersecurity. That is why we protect our virtual desktops, INFINITY Workspaces, with CrowdStrike’s highest level of AI-enabled security technology augmented by live monitoring by a team of CrowdStrike’s team of security experts. Imagine having multiple full-time expert incident responders conducting day-to-day monitoring of alerts.

CrowdStrike® Falcon® Complete™ is a 100 percent hands-off and worry-free managed detection and response (MDR) solution uniquely provides the people, process, and technology required to handle all aspects of endpoint, cloud workload, and identity security, from onboarding and configuration to maintenance.

 

Learn more about how to protect your company here. 

or Call us at (714) 777-3222.

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2022 Tech Trends to Increase Business Growth & Resilience https://www.ironorbit.com/2022-tech-trends-to-increase-business-growth-resilience/ Mon, 29 Nov 2021 18:22:34 +0000 https://www.ironorbit.com/?p=45858   2022 will continue to see the digitization and virtualization of society and business. The need for sustainability, increasing data

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2022 will continue to see the digitization and virtualization of society and business. The need for sustainability, increasing data volumes, and computer network speeds will drive digital transformation as companies move from a survival strategy to one of thriving.

As promised by Moore’s Law several decades ago, technology advancements continue to accelerate, but the speed at which these accelerations are occurring far outpaced earlier projections. The World Economic Forum’s Future of Jobs report says, “Developments in previously disjointed fields such as artificial intelligence and machine learning, robotics, nanotechnology, 3D printing, and genetics and biotechnology are all building on and amplifying one another. More than a third of the desired core skill sets of most occupations will be comprised of skills that at not yet considered crucial to the job today.”

When you think about what technologies might be game-changing for your company in 2022, you aren’t thinking about nanotechnology, quantum computing, or neural interfaces. As much as the tech giants may want to forecast a utopian future based on these technologies, what your company needs right now is technologies that will help you get more done with less, work from anywhere, and support your organizational objectives.

Let’s dive into some “right now” technologies that can be disruptive in a good way to your workflow and organization as a whole in 2022.

 

Digitization and Virtual Environments

The trend toward leveraging big data and the digitization of workflow within organizations makes virtual work environments possible. During the pandemic, everybody scrambled to set up home offices. The organizations that already had a virtual IT infrastructure had a much smoother transition. Employees just had to grab their computers from the office and take them home. Others had to work through it and make adjustments along the way. Most of those that didn’t transition went out of business.

It’s interesting to note that many business leaders are still grappling with the employee question of when (or if) they’ll be returning to an office environment. Sharyn Leaver writing for Forrester, predicts only 10% of companies will remain fully remote. Of the 60% planning to shift to some sort of hybrid model, one-third of those firms will fail in their first attempt at anywhere work.

New technologies are emerging in every area. Cloud computing continues to be at the forefront of every discussion because it is foundational to everything else. All IT services, applications, and cybersecurity protocols are delivered through the cloud.

Last October, at Gartner’s IT Symposium in Stamford, Connecticut, analysts reported that enterprises must move away from “lift and shift” migration and toward Cloud-Native Platforms (CNPs). The power of cloud computing provides scalable and elastic IT-related capabilities “as a service” to technology creators using internet technologies, delivering fast time to value and reduced costs.  For this reason, Gartner predicts CNPs will serve as the foundation for more than 85% of new digital initiatives by 2025, up from less than 40% in 2021.

 

Aamer Baig writes in an article for McKinsey, “Most companies we know are well into their cloud journeys and understand notionally that the cloud offers a big opportunity. But many are struggling to capture the full value cloud offers. As in the adoption of any new technology, of course, hiccups are inevitable. But the fundamental issue is that companies are looking at the cloud as a source of IT productivity improvements rather than as a source of transformative value—which is more than $1 trillion, by our calculations.

Improvements in productivity and efficiency gains through cloud-migration programs can generate significant cost savings, but they essentially represent better ways of doing what IT already does. CIOs have a crucial role in getting the business to focus on the far bigger prize: the new businesses, innovative practices, and new sources of revenue that cloud either enables or accelerates.

One pharma company built its GxP-compliant IT environment on the cloud and uses an ecosystem of cloud services that connect with manufacturing instruments, robotics, and other systems. It has been using a combination of scaling, instance management, storage, workload processing, and data-warehousing services to accelerate vaccine development.

A large agriculture company put into the cloud the vast amounts of data it had accumulated on improving equipment maintenance and used advanced analytics to generate insights that became the basis for a new business offering to growers.

CIOs need to master cloud economics and target business areas that can benefit from the cloud’s advantages of speed, flexibility, and scale. As importantly, they need to consider how to make the large-scale changes to IT’s operating model that are needed to build the capabilities to generate new value. Fewer than 10 percent of technology leaders, however, say they are most focused on hiring cloud talent, placing it at the bottom of hiring priorities. That’s a red flag, especially considering that almost 50 percent of CIOs plan to migrate more than three-quarters of all workloads to the cloud in the next two years.”

 

The term artificial intelligence was coined by Dartmouth math professor John McCarthy in 1955.

 

AI will continue to improve and become ubiquitous in the year 2022. Even the most rudimentary of businesses are utilizing AI devices connected to nearly everything and using AI in:

  • Voice Assistants
  • Smart TVs
  • Smart Whiteboards
  • Language Translation
  • Mobile Devices
  • Robotic Process Automation

Companies using AI devices accumulate tremendous amounts of customer data. This well of information just then needs to be categorized and analyzed for pro-growth decisions based on real-time data. 2022 will see a dramatic jump in the utilization of AI due to the higher speeds available through the widespread adoption of the 5G network.

Before rushing out to buy the latest and greatest in AI technology, it’s a good idea to do some research or delegate an IT innovation team to do some preliminary homework. Become familiar with the capabilities of the technology and ensure it aligns with the mid-range and long-term strategy of your organization.

In a Harvard Business Review (HBR) article first published in 2018, Thomas Davenport and Rajeev Ronanki wrote about the importance of understanding which technologies perform what types of tasks, and the strengths and limitations of each. They write, “we encountered several organizations that wasted time and money pursuing the wrong technology for the job at hand.”

Since many organizations, even large enterprise companies, can lack the necessary in-house expertise to evaluate new and emerging technologies, it’s necessary for business leaders to work closely with IT to identify the right consultants to advise on high-priority projects.

Davenpot and Ronanki found that nearly a majority of cognitive technology projects had to do with robotics and automation. Business leaders have two schools of thought when it comes to automation. Some see automation as a way to eliminate full-time employees while others see it as a way to automate menial tasks in order to make better use of its people.  Amazon for instance has been looking at ways for its people to devote more time to building new products. The Hands Off the Wheel program began in the retail management division to develop ways for machine learning to handle repetitive mundane work such as keeping its gigantic warehouses stocked with products to sell.

When companies make it clear that they are using AI to help people rather than replace them, they significantly outperform companies that don’t set that objective (HBR).

Alex Kantrowitz, author of ALWAYS DAY ONE: HOW THE TECH TITANS PLAN TO STAY ON TOP FOREVER (Portfolio, 2020), writes in an article for Harvard Business Review, that Amazon’s transition to Hands Off the Wheel took years to roll out and a great deal of training. “The retail-division employees were despondent at first, recognizing that their jobs were transforming. Yet in time, many saw the logic. ‘When we heard that ordering was going to be automated by algorithms, its like, ‘OK, what’s happening to my job?’”

According to Kantrowitz, Amazon didn’t implement this program to reduce headcount but rather free up personnel to invent and oversee new product development.  Kantrowitz makes an essential point: “Had Amazon eliminated those jobs, it would have made its flagship business more profitable but would have missed the next new business opportunity.

Amazon has about 350,000 mobile drive unit robots working alongside hundreds of thousands of humans employed at fulfillment centers.

 

Entrepreneurship and seizing opportunities through leverage are at the heart of Amazon’s raison d’être. At no other time in history has it been as easy, fast, and inexpensive to start a new business. Amazon’s view is that it is a facilitator of entrepreneurship, providing the investment, platform, and resources to help build new businesses.

Amazon first opened its online shelves to small businesses in 2000. In 2018, the company created an internal Small Business Empowerment team. In a press announcement, CEO Dave Clark said, “We made the decision to open our store’s virtual shelves to third-party sellers. At the time, big-box retailers had been pushing small businesses out of the retail market. We bet that bringing selling partners into our store would not only be a win for customers who want vast product selection, low prices, and fast delivery, but it would also be a win for small businesses wanting to reach more customers, increase revenue and profits, and create good jobs.”

The number of US sellers who surpassed $1 million in sales grew another 15%. Kantrowitz concludes, “If Amazon is any indication, businesses that reassign employees after automating their work will thrive.”

A recent Forrester study shows that technology leaders will focus on human-centered technology transformations. Indicating that less than 15% of firms nominated digital transformation as a priority in 2022, the report suggests leading firms will use emerging technology to unlock the creativity of their employees and drive innovation that focuses on outcomes, not just financial results.

Subscription-Based Technologies

The trend of “______ as a Service” technologies has exploded in the past few years. 2022 will see more of this trend – for several good reasons.

Subscription-based business technologies:

  • don’t force you to buy more than you are using
  • are cost-effective
  • are easily scalable up or down
  • are flexible to match market fluctuations
  • can be deployed easily and quickly

Maybe the best part about subscription-based technologies is the zero-coding needed to utilize them. You don’t have to have an in-house IT team. These technologies come pre-built and can integrate easily with other technologies in use within your business. In addition, because the technologies are virtual (in a cloud environment), your business has less exposure to cyber risk and a higher level of business continuity readiness.

Compliance Technologies

The more data that a company creates and gathers from the public, the greater their social responsibility becomes for the protection and use of that data. Whether your company needs to have transparency, governance, and accountability regarding data to protect your brand or you have legislative and industry-standard compliance mandates to adhere to, the technologies revolving around compliance are here to stay and will be growing throughout 2022. These new compliance technologies will help streamline your compliance efforts, minimizing the effort and money expended on compliance concerns.

 

Employee Wellness and Retention Technologies

The pandemic has brought a wave of resignations and shuffling of employees from one company to another. Business leaders are looking to technology to make employment at their organization more attractive to prospective – and current – employees. This desire to improve working conditions for employee retention has resulted in the utilization of many technologies. These advancements range from wearables that help employees monitor wellness for a work/life balance to new features built into ergonomic forms that reduce stress and improve employees’ workday in repetitive motion tasks.

Other considerations regarding employee wellness and retention technologies are tech that improves communication and collaboration on tasks and incorporates that “water cooler” chat function lost in the social distancing and work-from-home exodus of 2020.

By using tech to reincorporate that human connection into the virtual workplace, companies are helping to give their employees more of a sense of camaraderie and belonging – rather than isolation.

 

In Conclusion:

Your business, like many others, is reliant upon technology to maintain your competitive edge. It’s important to know what technologies other companies are leveraging – both within your industry and the broader marketplace. But knowing that other companies are having success with or planning on implementing game-changing tech within their organizations isn’t enough. Companies that take decisive action will face the fast-paced challenges of the next few years much better than those that are more cautious. Combine strategic planning with bold decision-making as you prioritize your technology objectives for the next 12 months. You must have a trusted IT partner to vet those technologies and advise you about their potential ROI within your particular business.

2022 is shaping up to be a year of both promise and uncertainty, but one thing is sure: companies that build a platform to embrace new tech within their workflow will have an advantage out of the starting gate.

 

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Scaling Up: 13 Roadblocks to Success https://www.ironorbit.com/scaling-up-13-roadblocks-to-success/ Thu, 21 Oct 2021 19:43:28 +0000 https://www.ironorbit.com/?p=45355 Scaling up is the ability to take on increased workloads in a cost-effective manner and meet the demands of your

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Scaling up is the ability to take on increased workloads in a cost-effective manner and meet the demands of your business without suffering the negative consequences of overreaching.

Scaling up sounds like a fantastic idea. After all, who wouldn’t want to be able to handle more work, delivering more goods and services while leveraging economies of scale for greater profitability?

But the promise of scaling is often like an iceberg. What you see above the water (the work to be done) is nothing compared to the work lurking under the water. These are the challenges faced in scaling a business. Some companies get to a point where it is painful to add another client or bring on more talent. Scaling up seems like piling on more overhead for less reward. Revenue never has a chance to turn into profits.

Here are some barriers many companies may face as they ramp up their operations.

Scaling Up Too Soon

A good question to ask a good business consultant is, Is it too soon to grow the business? Any time before you have all the pieces in place and a strategy to scale is too soon. Is the market is ready to embrace and demand your products or services? Timing is everything. First, to go big into the market is sometimes a good idea, but sometimes not. Companies get eaten alive and never recover.

No Plan to Scale Up

Often the small to mid-size business fails in the efforts to scale for lack of planning. They have an objective and a vague notion of how to get there. Growth-minded companies might partner with that vendor or hire new employees.  But all too often, a structured plan is missing. Having a strategy that guides the requirements, stages, and timeline for scaling is foundational for success. As a result, the timing is off, and the company is missing pieces of the puzzle. Frustration and failure soon follow.

No Understanding of the Difference Between Growth and Scaling

For most successful companies, growth came before scaling up. Taking time to grow allows SOPs to be established and perfected. Taking the time to grow enables hiring key people and building a solid reputation. These things are critical for financial backing to scale. Growth is a time to experiment and approve or discard strategic partners and vendors. Growth helps them understand the management and IT resources required for successful scaling. Multiplying processes and output without a substantial increase in resources is the foundation of scalability. Business leaders need to know if the company is prepared to scale up.

Unnecessary or Untimely Product/Service Additions

As soon as a company begins to have a little bit of success in their efforts to scale, they often become overzealous with their efforts to take over the marketplace.

They may move away from their core business too quickly and begin advertising products and services they are not prepared to deliver. Even if they can make a dollar on those tangential goods and services, they are taking resources away from what is central to their current revenue stream and their ability to scale.

Selecting the Wrong Partners & Vendors

Companies across the planet have learned the wrong partners or vendors can put companies at risk. Long supply chains and unproven vendors can have detrimental consequences on the delivery of goods and services to your customers, as well as injure brand reputations.

Avoid vendors and strategic partners who over promise and under deliver. There is no room for freeloading. Everyone has to do their part.

 

Lack of Internal Communication

Employees need to know the company culture and what is expected. Companies need complete buy-in from their workforce to scale up successfully. There also must be a strategy communicated internally. Along with the nuts and bolts of your well-laid strategy is a minefield of employee concerns, expectations, and emotions that you must address. If employees feel left out of the loop – or worse, insecure in their jobs – they will not be best positioned to support scaling efforts. Internal communication requires more than just a company-wide meeting or a series of internal memos sent out to senior staff. Instead, the business leaders must keep their finger on the pulse of how the staff is acclimating to the proposed and in-progress changes.

 

Internal Communication and Planning

Verne Harnish’s book Scaling Up shows how to improve scalability. Scalability requires putting the right team together and then educating them on the growth strategies of the company. Articulate a clear vision for meeting future goals regularly.

Apple's founder Steve Jobs showcases Apple's latest laptop.

 

The last decision Steve Jobs made was to build Apple University.

He knew that it would be the one legacy he’d leave behind so that his organization would thrive long after he was gone.

Cutting Prices

Once you’ve been able to leverage some economies of scale, there is often a temptation to cut prices to undercut the competition and gain more market share. “After all,” you think, “We’re still making the same amount on our goods/services.” While it’s tempting to cut your prices and try to push the competition out of business, the money you will lose is better saved and utilized within your scaling efforts.

Technology That Can’t (or Can’t Easily) Scale-Up

Whether you’re working with legacy systems that keep your productivity limited, or you’re working with on-site workstations and servers that are expensive and cumbersome to scale, your technology is limiting your potential. This roadblock used to be a nearly insurmountable one for businesses trying to scale on a budget. However, with advances in cloud-based IT infrastructure and Desktop as a Service, the financial hurdle considerations are lowered due to the cloud’s ability to scale with your business expansion. Companies across the planet have factored cloud computing ability into their scaling strategy and are successfully leveraging the flexibility, mobility, and cost-effective nature of cloud workflow assets.

As an IBM fellow, Jason McGee puts it, migrating applications to the cloud can deliver significant business benefits for companies of all sizes.

Failing to Create Long-Term Demand

Business leaders that fundamentally misunderstand the role of advertising and marketing often pin their hopes of scaling on the stop-and-go stutter-step of marketing efforts. While marketing strategy should always be a part of your scaling endeavor, it is not sufficient on its own to supply continuous, qualified customers. Instead, part of any scaling strategy should be a plan to grow market demand for your products/services. After all, you want them knocking on your door for what you provide; you don’t want to be chasing work constantly with ad campaigns.

Cash Flow and Credit

There is no way around it, scaling requires sufficient cash flow. Many organizations with a fantastic plan to scale launch that endeavor, only to find that their efforts are stymied by lack of on-hand cash or credit. In a recent episode of “What’s Up AEC?!” the Immediate Past Board Chair of ACEC National, Charles Gozdziewski warns about the cash flow aspect of scaling up too quickly. “I’ve seen small firms suddenly become part of a big project. They go from 10 people to 25 people and then they go bankrupt. They just don’t have the financing or financial knowledge to handle it.”

Each stage of your scaling strategy will require more financial backing, and that backing must be available at that stage or things begin to unravel. Setting yourself up for success requires ensuring that you will have the backing you need well in advance of your step to the next level of operational expansion.

Yellow Chair amongst rows of blue chairs.

Scaling up starts and ends with individuals. Make sure you have the right people in the right seats.

Quality Employees Instead of Quantity

Scaling starts and ends with individuals. Whether you are in a service industry or manufacture goods, your employees can make or break your scaling prospects. As much as anything else, scaling requires the right beliefs and behavior. Growth-oriented companies need people who are comfortable with change, who can move fast, and take ownership of tasks. In the rush to scale, companies often hire too quickly and find that they experience internal roadblocks to productivity because of the unqualified staff they’ve hired. Unfortunately, companies that are quickly ramping up delivery of goods and services often don’t have time for extensive employee training or the flexibility for employees to learn “on the job.” A resourceful HR team should be among your first hires to help ensure that your business sources and hires employees that can step in and do the work without handholding.

Ignoring Growth Pains and Fixating on Growth Pains

Whether leadership is determined not to let that “one issue” hold things back or fixate on that “one issue” to the detriment of other things that require attention, it still lands the administration in a difficult spot. On the one hand, small issues at one stage of scaling can become mountains of pain in the next stage of expansion. On the other, a fixation with a specific issue can lead to an unhealthy overemphasis on one aspect of the business, throwing everything out of kilter.

To scale, you must be aware of growing pains and be able to handle them appropriately without devoting all your attention and resources to those problems.

Micromanagement

Organizations with micromanagers at the top very often do not do well when it comes to scaling up operations. Delegating responsibility is an essential component of scaling an enterprise. A business leader must know their self well enough to see this tendency in themselves before it becomes an issue that derails the scaling process. Sometimes, it’s necessary to step into a different leadership role and allow someone that has delegation skills to fill that administrative slot. As you scale, so should your management structure. Finding the right role for you to play and bringing in the people you need to bolster your weaknesses is a sign of a good leader.

 

In Conclusion

 

Despite significant roadblocks to developing capacities to scale up quickly, there are multiple benefits for an organization to prepare itself for the likelihood of scaling up.

The challenges of scaling up are complex because scalability isn’t just about growth. It also has to do with its ability to be flexible, agile, and versatile. The same things that position the business for expansion are the same things that prepare them for unknown shifts in the market and unforeseen events like a worldwide pandemic. Preparedness is all about becoming proactive and being strategic with digital technology.

In a Forbes article from March 1, 2021, Paolo Gallo and Giuseppe Stigliano write, “Because of the dizzying speed of change today, fueled by this umpteenth acceleration, companies can’t count on their strengths alone to innovate. The CEO of a mobility services company reminded us how crucial it is at this stage to build eco-systems, resisting the temptation to reduce them to ego-systems. We have to collaborate with third parties to build systems in which the individual parts function as a single entity, in a more or less continual way to provide high-value-added services to final customers. Companies have to see themselves as fluid platforms, capable together of providing a value proposition that is exponentially bigger than what they could offer alone.”

In one of our previous blogs, we stressed the importance of componentization as a key ingredient to offering new digital value propositions. Taking the time to componentize offerings and build a solid digital foundation for your company will also position it for agility, flexibility, and growth.

The in-depth Deloitte Insights article, Putting Digital at the Heart of Strategy, goes beyond pointing out that digital transformation enables new growth opportunities. It indicates that those companies that don’t digitize in the next five years will be doomed.

Digitizing operations, a key benefit of cloud computing, improves an organization’s ability to meet sudden increases (or decreases) in demand.

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The Six Key Benefits of Using Desktop-as-a-Service (DaaS) https://www.ironorbit.com/the-six-key-benefits-of-using-desktop-as-a-service-daas/ Tue, 07 Sep 2021 11:17:09 +0000 https://www.ironorbit.com/?p=45063 Now, IT engineers can design, develop, and implement a company’s entire IT infrastructure within a cloud environment in no time at all!

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The Six Key Benefits of Using DaaS (Desktop as a Service)

Back when most of the IT experts of today began in the industry, the only infrastructure that was readily available and dependable was on-site servers and networks that were bulky, expensive, and time-consuming to manage and maintain. The last ten years have witnessed tremendous advancements in information technology. Now, IT engineers can design, develop, and implement a company’s entire IT infrastructure within a cloud environment in a fraction of the time it used to take. This good news isn’t just for the IT experts, but for the everyday business owners as well!

Because cloud infrastructure is readily available, you can take advantage of high-powered cloud computing through Desktop-as-a-Service (DaaS). Although DaaS may sound complicated, it’s not. You can use any internet-connected device to access your operating system, applications, business data, and even your desktop settings.

What does that mean for your business? It means anywhere, anytime secure access to your company’s workflow. But that’s just the beginning of the high-impact benefits for forward-leaning companies that choose to leverage the power of Desktop as a Service.

1
Eliminates Grunt Work

Using a DaaS saves your IT department from having to do mundane grunt work such as application licensing, patching, and troubleshooting.

Outside of the fact that DaaS lowers your IT management cost by shifting that responsibility to the cloud provider is the fact that your organization has to spend less effort on maintaining your IT assets. Even companies that have outsourced their IT maintenance to a 3rd party still have a measure of IT housekeeping that they must do internally. DaaS makes IT maintenance and management hands-free for your staff – allowing them to be more effective and efficient in the tasks they were hired to do.

If you’re tired of employees complaining about their computers – or about the IT support – if you’re sick of doing endless updates, upgrades, patches – all to avoid the blue screen of death – DaaS is where you want to be. Most cloud providers offering DaaS have proven their ability to maintain their promise of 99.99% reliable uptime. That’s good news for your workflow and for your ability to focus on your work – not IT issues.

2
Data Redundancy

DaaS puts your company’s workflow in your hands instead of at the mercy of IT roadblocks, ransomware, or a natural disaster like hurricanes, fires, and tornados.

You don’t have to worry about a local network crashing – because there is none. It’s all in the cloud. You don’t have to think about losing data if your laptop dies – because your actual “computer” is virtual and all your data is stored in the cloud. Instead of having an operational IT system and a Business Continuity strategy backup system, you’re using your Business Continuity system every day in the cloud.

Since your data is stored at a secure facility offsite; or, in the case of IronOrbit, stored at multiple data centers, it is protected against onsite server failure or natural disasters. Having redundant backups provides a safety net. If a natural disaster impacts data center one, data center two kicks in automatically.

3
Increased Security

IT support teams in businesses take reasonable precautions to guard against cybercrime. These security measures cannot compete with the security technologies employed by cloud providers delivering DaaS options for businesses.

Critically DaaS shifts the security burden away from the individual device and places it within a data center infrastructure designed for the highest levels of protection. To put it simply, it would be cost-prohibitive for a small to mid-size business to hire even one IT security professional to protect their in-house systems to the level of a Tiered private cloud hosting partner.

Data is no longer vulnerable on a local device but held – and regularly backed up – in a secure hosted environment; it is also encrypted and can be made accessible only through multi-factor authentication protocols. The addition of a designated managed service provider also has its advantages. Systems are monitored 24/7. For example, a managed service provider can prevent someone from stealing data using a USB. That’s why enterprise-class organizations, the military, and the government are overwhelmingly looking to cloud providers to host their workflow. The security is there.

 

4
Enhanced Flexibility, Agility, & Mobility

We’ve already noted that cloud infrastructure along with new virtual desktops for your staff can be deployed in record time in comparison to traditional on-site IT setups. But that’s just a baseline. Consider the fluctuations of the marketplace over the past few years. The companies that survived and thrived were the ones most able to, in the words of Mohammad Ali, “Float like a butterfly and sting like a bee.” Companies need a high level of agility combined with decisive leadership that can act quickly. DaaS allows you to scale up or down easily, add or reduce capacity, and change directions on the fly if needed.

Once you’ve moved your IT system to a DaaS, mobility becomes much easier. Modern companies are flexible enough to have their employees work from anywhere and on any device of their choosing. To thrive in the new cloud ecosystem, companies will need every tool available to be resilient. Teams will have to expand and contract at a moment’s notice, and they will need to respond quickly to opportunities the moment they appear. DaaS is a building block that makes all of that possible.

Being agile and flexible enables organizations to pivot if need be to remain resilient. Mauro F. Guillen writes, in a recent HBR article, that “successful companies often pivot to a business model that’s conducive to short-term survival, and long-term resilience and growth. Pivoting is a lateral move that creates enough value for the customer and the firm to share.”

The focus is now on productivity, elasticity, and value to the customer. These are the main characteristics that will drive the proliferation of DaaS in business.

5
Reduces Upfront Costs

DaaS reduces enormous upfront costs. Imagine all the hardware you’d have to invest in just to get started. In-house IT infrastructure and computers have to be purchased and implemented with the next 3-5 years of business operations in mind. Recent events have shown that it is impossible to predict the next year much less project 3 to 5 years out.

Even during times of stability, it is often a challenge to budget for hardware replacement. CFOs have to also account for the depreciation of capital expenditures. From the moment you open the box on a new computer, the value depreciates. With many companies still in recovery mode, many are having to delay refreshes altogether, even at the risk of struggling with outdated technology.

DaaS provides the luxury of keeping IT aligned with workflows no matter how dynamic and volatile they may become.
Since DaaS is subscription-based, you’re renting equipment. This subscription-based model moves expenditures from a capital expenditure (CapEX) to an operational expenditure (OpEx). You’re only going to pay for what you use; therefore, if you use a lot, you’re going to pay more. Correspondingly, if you don’t use very much, you pay a minimum amount. This is a CFO’s dream come true because it streamlines operations in ways that lower overall operational costs.

CFOs love DaaS and other cloud-based solutions because of the budget predictability provided by packaged solutions but the fact that they can move CAPEX expenses into the OPEX column. This provides a range of financial and tax efficiencies. #1 in those efficiencies is that your company doesn’t have to pay a large amount of money for in-house servers and networks to be installed. And when your business grows, you don’t have to factor bigger, better servers (with bigger and better prices) into your budgets. Moving IT expenditures from CAPEX to OPEX gives you the flexibility to utilize your cash reserves for other, pro-growth initiatives. Having a fixed and predictable monthly fee certainly makes budgetary planning and forecasting much easier than the break and fix nature of on-premise servers or even in-house VPNs.

6
Energy Conservation Helps the Environment

You’re only one company, but you want to do your part for the environment – and you want your consumers to SEE you doing your part for the environment. Because DaaS allows you to use your devices for longer and to partner with eco-conscious cloud platforms, you can do your part for the planet without it costing you more to do so.

A study conducted by the Carbon Disclosure Project found companies that utilized cloud computing saved a total of $1.3 billion annually and reduced carbon emissions by an equivalent of 200 barrels of oil.

Just imagine the hardware and electrical power needs of even a small-size company. An organization saves tremendous amounts of energy by moving its IT system to a DaaS environment because no onsite servers are gobbling up massive amounts of electrical power. More employees working from home means fewer carbon emissions from vehicles traveling to and from work every day. When you start to consider the number of companies and the number of employees involved, the amount of carbon emissions is significant.

As our lives, work, and thinking turn increasingly towards protecting the climate, conserving energy by leveraging shared data centers will become more attractive and competitive. As this move to remote data centers matures, operators will begin to assess “greener” options for on-site power generation. Data centers are an excellent opportunity to integrate on-site energy generation facilities such as hydrogen applications, solar panels, or a combination of heat and power solutions (CHPs).

 

Marc Garner, VP, Schneider Electric

Marc Garner, VP of Schneider Electric’s Secure Power Division.

Marc Garner, VP of Schneider Electric’s Secure Power Division.The Vice President of Schneider Electric’s Secure Power Division, Marc Garner wrote in Data Center Dynamics, “Technology has become a key enabler for both businesses and consumers alike, and throughout 2020, dependency on digital infrastructure has increased dramatically. In fact by 2035, Schneider Electric estimates that all IT will consume 8.5 percent of global electricity – compared to 5 percent in 2021 – and data centers are expected to take up a large share of this demand. Many of today’s data center operators, from hyperscalers to cloud and colocation service providers, have already led the market by example, and publicly declared ambitious commitments towards Net Zero, adopting more sustainable approaches to digital business.

Microsoft, for example, has started transitioning to using renewable wind energy – a trend that will likely only continue to increase as awareness and demands for renewables from end-users and governments surge.”

 

 

 

Conclusion

Your business is moving into the future, whether your IT systems are ready for it or not. Using virtual desktops in a DaaS environment ensures you’re always working on the latest version of your operating system and applications. That in and of itself is a compelling reason to move to DaaS,

but that’s only the beginning. Consider that DaaS also gives you a built-in business continuity system. Because your data and workflow are securely housed in the cloud, you never have to worry about how much time, money, and lost opportunities you’d sacrifice if your company’s on-site server goes down.

As Gartner describes in a recent report, technologies utilized by organizations are increasingly conceptualized and implemented outside of the traditional outsourced IT department. Gartner found that the total business-led IT spend averaged around 36% of the total formal IT budget. Business leaders rightfully see digital transformation as an organization-wide discussion, and no longer the sole purview of the IT department.

This article categorized 6 key benefits for companies moving to DaaS. Depending on what priorities are driving your organization at the moment, you may be drawn to one specific DaaS advantage or another. Think about both short and long-term goals in your choice. You might consider DaaS to make hardware refresh more affordable in the short term but also reap the cost and business benefits delivered by DaaS as it has a deeper impact on the continued growth and success of your business long term.

 

 

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Post-Pandemic Business Success is About Renewal https://www.ironorbit.com/post-pandemic-business-success-is-about-renewal/ Thu, 29 Jul 2021 22:33:04 +0000 https://www.ironorbit.com/?p=44978 As businesses regain their balance, the leadership must focus on renewal, not recovery, if they want to stay competitive in their market.

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As businesses regain their balance, the leadership must focus on renewal, not recovery, if they want to stay competitive in their market.

If there’s a lesson to be learned about the pandemic, it’s the importance of being adaptable. Another critical quality for survival was speed. There wasn’t much time to deliberate. Companies had to act fast. Acting with speed and agility wasn’t tied to the size of the company. It was less about ability and more about choosing to be quick and adaptable.

Covid-19 changed how we live and work on multiple levels. We’ve seen accelerated changes in consumer and business behaviors that are likely to persist. Strategies meant to restore things as they were before the pandemic will prove frustrating.

Business leaders need to look beyond recovery. As Rebecca Brooks points out in her article for the Forbes Agency Council, the pandemic revealed the flaws in our systems. All of them. Whether they were socio-economic, corporate, or governmental. “That’s why I’m not trying to lead my company back to where it was in December of 2019,” she writes. “That place and time are gone. I want a renewal— not a recovery — so that our people are equipped and prepared to handle the challenges we’ll face today and tomorrow.

Because businesses and consumer behavior will never be the same, business leaders are looking for technology, specifically digital technology, to lead the way. Digitizing operations use the technology to replicate an existing service in a digital form. Becoming digital means using technology to transform the service into something significantly better. Companies can’t afford to drop the value propositions that work, at least not right away. Nor can they afford to settle with running the business as they had before the pandemic. It is a different market now. In this climate of rapid change and delivery, there’s nothing worse than complacency.

Be Inspired by Technology

The whole idea behind digital transformation is to leverage all the potentialities of technology (namely cloud computing, the Internet of Things, and artificial intelligence) to create and deliver better products and services.

Why is the ability to be inspired by technology such a prized commodity? Because now you can conceive an idea, get it funded, bring it to life, and scale it easily, quickly, and more economical than ever before. Andrew Hessel, a distinguished research scientist at Autodesk, said, “The gap between science-fiction and science is getting really narrow now; as soon as someone has the idea and articulates it, it can be manifested in a short time.”

A recent Gartner report on identifying future work trends recommends several methods for creating a future-of-work strategy. The recommendations include using the visionary imaginations of science-fiction writers. Apparently, there are many organizations already employing science-fiction writers to develop bold ideas. Gartner points out that creative thinking is critical for moving past incremental innovation. People often become trapped by cognitive biases (what they know and expect from everyday experiences). They become unable to see potential futures because they are weighed down by the limitations of present conditions.

Market Trends

While the crisis of covid-19 has boosted innovations in technology, it has also created shock waves of uncertainty which are particularly felt by investors and multinational companies. Having witnessed the vulnerability of long-distance supply chains, many business leaders are looking for more local options to replace global manufacturing partners.

ZARA store front in New York city.

ZARA, one of the most known retail companies in the world, has built its success on a solid cloud-based infrastructure.

The Spanish clothing retailer ZARA, founded in 1975, is one company that has been ahead of the trend. While most clothing brands floundered during the pandemic, ZARA was able to keep things moving because they had a shorter supply chain. Not an easy feat to pull off, especially when you have 2,270 stores worldwide. Most western brands use offshore manufacturing in Asia, where labor is much cheaper. The time between design and delivery of the finished product could be months.

Because ZARA used local manufacturers, they moved quickly from design to delivery in a matter of weeks. ZARA also benefited from having no stockpiles of unsold inventory, and they were able to respond to consumer trends promptly. This strategy of using local suppliers turns out to be an effective model. Other companies: in other industries have begun to follow its example.

Job Growth

The clothing industry was one of the markets hit the hardest during the pandemic. The manufacturing of clothing requires the work of many people. Consider that, in Asia alone, the clothing industry employs 43 million people. So, when clothing sales fall 73.5 % in the United States, Bangladesh loses out on $3.2 Billion in canceled clothing exports.

Worldwide, factory jobs will soon be a thing of the past because everything has been automated. Low-skill labor of all kinds will slowly continue to disappear over the next decade. It is anticipated that 1 out of 16 people will have to change occupations between now and 2030. This era of occupational transitions will require the need to train millions of people for new jobs. What benefits, such as sick leave or unemployment, be available for all workers (including gig workers)? The main areas of job growth will be highly skilled occupations: including teachers and training instructors.

Consumer Behavior

According to McKinsey & Company, consumer behavior that shifted in response to Covid-19: such as ordering groceries online and virtual healthcare, will continue at higher levels. E-commerce is booming. The virus also initiated a reversal of some behaviors, such as investing in the home. As the pandemic subsides, some consumer behaviors disrupted by Covid-19, including entertainment, leisure air travel, and remote education, will eventually make their comeback.

Hybrid or Fully Remote Workforce
Pie chart showing remote-work potential by numbers of days per week.

McKinsey and Company assessed over two thousand work activities to evaluate what work can be done without any activity loss in a work-from-home environment. In their research, twenty to twenty-five percent of the workforces in advanced economies were able to operate effectively without losing any of their efficiency. The number of remote workers since the pandemic has increased four to five times. Companies are now devising hybrid remote work plans that enable them to reduce office space saving money and increasing profit margins while giving workers more location flexibility.

During a video roundtable discussion entitled “What’s Up AEC?” Nvidia’s Senior Solutions Architect, Jimmy Rotella, said, “We had always seen a remote workforce coming. Analysts say that the pandemic has actually accelerated the work-from-home movement by 5 to 10 years.”

Now, there is a real focus on employees having options. They can work from home, in the office or both. In fact, the “employee experience” has become equally important as the customer experience.  Providing a great experience to both customers and employees is a defining aspect of a company’s brand.

According to a Fuze survey:

·       83% of workers do not believe they need to be in an office to be productive

·       43% believe they would be more productive working from home

·       70% of those surveyed between the ages of 16–44 want to be more mobile at work

·       88% use smartphones for work daily

·       49% use a tablet minimum of three times per week.

Now that the pandemic is winding down, organizations continue to think about how they want to work moving forward. Most employees now have a taste of what it’s like to work from home, and they want to keep it that way if possible. The trend for most companies has shifted in favor of remote and hybrid working scenarios. Owen Hughes writes, in his attention-grabbing article SPENDING ON TECH IS ABOUT TO ROCKET. BUT IT WON’T BE THE IT DEPARTMENT DOING THE BUYING, that the growth in IT spending will be around companies digitizing operations (moving to the cloud) and becoming digital.

Welcome to 2025

& Tech-Celeration

Zipline is the largest automated on-demand delivery service.

Zipline has made more than 150,000 commercial drone deliveries including blood, medicines, and vaccines. It has transformed national health systems by expanding access to care for millions of people.

The post-pandemic acceleration in the adoption of technologies is pushing us into the future at breakneck speeds.  The new word for this rapid adoption of new technologies is tech-celeration. Experts estimate the acceleration is at least 5 years. Healthcare and higher education are among the industries that have probably seen the greatest push towards tech-celeration. For example, in the United Kingdom, the National Health Service built a telehealth system over a weekend and rolled it out to doctors across the country by the end of the following week. There were similar scenarios in the United States.

Although e-learning has been available to the public since 2000, it has been relatively dormant in university settings until the pandemic. Now, the online education market is expected to quadruple in revenue by 2026. Educational institutions are more open to using computers for distance learning and developing more robust online degree programs.

IT Moves to Center Stage

According to analysts, the surge in IT spending this year won’t come from traditional IT departments, but other areas of the business undergoing digital transformation. These units see IT charged as a cost of revenue or cost of goods sold.

John-David Lovelock, research vice president at Gartner, said: “IT no longer just supports corporate operations as it traditionally has, but is fully participating in business value delivery. Not only does this shift IT from a back-office role to the front of a business, but it also changes the source of funding from an overhead expense that is maintained, monitored, and sometimes cut, to the thing that drives revenue.”

Mark Samuels’ May 22, 2018, article warns readers of the many pitfalls associated with digital transformation even as it acknowledges its importance to business renewal. A few years later, this urgency to transform into digital companies is as intense as ever. Like the acceleration of remote work, the pandemic pushed up the digital transformation agenda for everyone.

For more information please read parts 1 and 2 of WHY IS DIGITAL TRANSFORMATION SO IMPORTANT TO SUSTAINED SUCCESS? These highly informative blogs were based on research by Jeanne W. Ross.

New Crisis. New Opportunities.

Covid-19 created the opportunity for new businesses, as well as new types of businesses to emerge. According to the earlier referenced survey, the number of new business start-ups has doubled in the USA since 2019. During Covid-19, however, many workers in the United States were furloughed, laid off, or simply dropped out of the labor force for other reasons, and thereby embraced the opportunity to create the start-up of their dreams. New job titles have appeared on the horizon. For example, the research company Econsultancy tracked the use of the chief data officer title on LinkedIn for two years. In April 2016, 2,899 people were identified as chief data officers; by February 2018, there were 11,418.

 

IN CONCLUSION

Because of the changes brought upon by the pandemic digitization increased faster than ever thought to be possible and pressured many companies to move faster than they would have liked. It is now an on-demand economy (compliments of the cloud ecosystem). This is a new industrial revolution driven both by fear of digital disruption and the opportunities created by the cloud ecosystem.

The disruption caused by Covid-19 also offers a path to higher productivity and broad-based growth. Digital enterprises like Netflix, Google, and Facebook will only continue to get bigger. The Amazon model of fast and direct delivery will continue to blaze a path through online shopping.

Although the pandemic has contributed to a slowdown of globalization, the world has grown too integrated for globalization to be stopped. According to The Economist magazine, the biggest missing piece of the global puzzle is for business and government leaders to make interdependence work with resilience. Technology, and how people use it, will surely play a critical role.

Even before the pandemic lockdown, social media, mobile, analytics, cloud computing, and the Internet of Things pressured companies to become more digital. Digital technologies deliver ubiquitous data, unlimited connectivity, and massive processing power. Digital technologies enhance both the customer experience as well as employees.

Becoming a digital company means delivering new and improved product features. Too many executives rush into transforming their companies to become digital. Digital business transformation is a long journey. Leaders need to commit to the long haul while sustaining existing business.

Take notice of industry trends and identify which ones will have the biggest impact on your organization. Identify where your company has the greatest competitive advantages. Play to those strengths. Build relationships with providers who are dedicated to your success and whose expertise you can leverage.

 

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What’s Going to Save Higher Education? https://www.ironorbit.com/whats-going-to-save-higher-education/ Sat, 01 Aug 2020 00:43:26 +0000 https://www.ironorbit.com/?p=9902 This crossroads we find ourselves at is inspiring, scary, and uncertain all at the same time. As University leaders struggle

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This crossroads we find ourselves at is inspiring, scary, and uncertain all at the same time. As University leaders struggle to find ways to recover, they must also find ways to teach that are more aligned with what we know about human cognitive architecture and less about tradition. Holding onto tradition stifles many students, but It also holds educators back from seeing possibilities that can arise from bringing methodologies together with technological advancements.

In a May 5, 2020 HBR article – Higher Ed Needs a Long-Term Plan for Virtual Learning, James DeVaney, Gideon Shimshon, Matthew Rascoff, and Jeff Maggioncalda acknowledge the staggering impact that Covid-19 has had on the global education system and the skyrocketing demand for online learning programs. To be sure, these emergency remote teaching applications are stop-gap measures only.  “As the emergency subsides but normal fails to return, higher ed institutions need to do more. There’s a good likelihood that virtual learning, in some capacity, will need to be a part of education for the foreseeable future.

Higher education institutions need a response framework that looks beyond the immediate actions. They have to prepare for an intermediate period of transition and begin future-proofing their institutions. Universities need to provide their own online content from their own faculty. Many professors have never designed nor delivered a course online, and that’s the challenge – rethinking the whole approach to teaching.  We will come back to this point later.

First, we will look at another challenge that universities face.

The HBR article points out that if the coronavirus pandemic occurred a decade earlier, universities would have been devastated. Today we have cloud computing, broadband access, and widespread smartphone adoption to help organizations adapt quickly to almost any situation as long as the Internet is stable. But not all educational institutions are equipped with state-of-the-art technology.

Advanced institutions like the University of Michigan, Imperial College London, and Duke University have already invested time and money in pioneering digital education strategies. Their faculties have been accustomed to online teaching for years. For example, in September 2002, the MIT Open Course Ware proof-of-concept pilot site opened to the public, offering 32 courses. In September 2003, MIT Open Course Ware published its 500th course, including some courses with complete streaming video lectures. By September 2004, 900 MIT courses were available online.

 

Remote learner using multiple cloud-based education apps.

 “Institutions that lack the necessary prerequisites of online learning and remote teaching face a daunting challenge.”

Many education leaders believe that IT infrastructure issues must be addressed before any real progress can be made towards virtual learning.

In the March 31, 2020 HBR article What the Shift to Virtual Learning Could Mean for the Future of Higher Ed, Vijay Govindarjan and Anup Srivastava urge educators to collect data and pay attention to three questions:

1.       Do students need a four-year residential experience?

2.       What improvements are required in IT infrastructure to make it more suitable for online education?

3.       What training efforts are required for faculty and students to facilitate changes in mindsets and behaviors?

Regarding the second question – What improvements are required in IT infrastructure – Govindarjan and Sirvastava point out that online settings amplify the digital divide. Some students have access to the latest model laptops, better bandwidths and more powerful Wi-Fi connections, while others don’t.  “Digital divide also exists among universities, which will become apparent in the current experiment. Top private universities have better IT infrastructure and higher IT support staff ratio for each faculty compared to budget-starved public universities.”

And the question of IT infrastructure doesn’t stop at digital equality. “Software for conference calls may be a good start, but it can’t handle some key functionalities such as accommodating large class sizes while also providing a personalized experience. Even in a 1,000-plus-student classroom, an instructor can sense if students are absorbing concepts, and will change the pace of the teaching accordingly. Instructors and students must note and should discuss their pain points and facilitate and demand technological development in those areas.”

Now that we have explored the IT infrastructure for online education, let’s return to our original challenge – the traditional old school (pun intended) approach to teaching.

Black and White portrait of John Dewey

 

There has to be whole new structure to how material is presented. Learning methodologies have to be reconsidered. In the original Star Trek series, Captain Kirk is often seen playing 3-Dimensional Chess with his second-command Mr. Spock. Invariably, Captain Kirk loses and the series is filled with Spock commenting about people’s actions, indicating 2-dimensional thinking. They’re not considering the X,Y and Z axes of outer space. It seems an apt metaphor for the way educators are trying to solve the puzzle. They know they have to transform, but how? How does a traditional university mindset transition from an in-person classroom environment to an online or hybrid model?

Educators will have to expand their views and ideas of how to present information. They must walk into another environment where there are more options and several possible integrations. Not just adding multiple activities, re-imagining seminars, and fine tuning how they teach courses online, but also dramatically rethinking the whole approach. Take a look at the technological mix of simulators and the emerging science of augmented and virtual reality.

 

Imagining Three-Dimensional Education in the New Normal

Curtis Bonk, Indiana University’s Professor of Education and author of The World is Open: How Web Technology is Revolutionizing Education, tells us that, “This is a revolution. Education doesn’t have to take place with the teacher front and center and students sitting in rows. It can take place outside, under a tree branch, on a boat or plane, in a grocery store or while hiking, if you have an Internet connection.”

Imperial College London is one of the institutions that was set up with cloud-based, distance education systems before the pandemic started. They are certainly in a better position now because of it. They’re using the phrase “multi-mode teaching” to describe how they are approaching this coming fall semester. Others are using the term “blended learning” to describe the same hybrid approach to the online/on-premise teaching environment.

“Our multi-mode learning in the Autumn term will be a change from the traditional university experience, but we are confident it will be an exciting, innovative and most importantly safe approach for our students and staff in these uncertain times. It will also enable students to graduate from the College as highly skilled individuals, sought out by employers.”

Imperial College London has been at the forefront of utilizing the cloud for GPU-heavy, cloud-based applications such as augmented and virtual reality, interventional radiology simulation, and virtual 3D modeling for their Department of Earth Science and Engineering. Even using cloud resources to bring in guest lecturers via hologram teaching has been explored and used by Imperial College London.

 

The Challenge of Specialized Schools in Today’s Environment

The example of Imperial College of London’s innovative thinking puts a spotlight on the issues that specialized schools are facing right now in relation to the discussion of on-site and learn-from-home teaching scenarios. While other schools may be able to limp along with off-the-shelf video conferencing tools for a while, schools involved in architecture, engineering, design, animation, and video production are struggling.

Why?

Because the GPU-heavy applications (like AutoCAD and SOLIDWORKS) utilized by these schools and their students have significant hardware requirements not found in your average laptop –  a solution has to be sourced. To solve their dilemma, these specialized schools are moving to solutions like IronOrbit’s INFINITY Workspaces that allow users to use NVIDIA GPU technology in a cloud environment. With this configuration, teachers and students can use average computers to access cloud-based GPU-heavy programs with zero latency. This use of the cloud’s computing power and ability to help schools save money on in-house IT hardware demonstrates one of the reasons that schools with science, engineering, and art departments are considering the cloud as well.

 

A Priority Higher Than Education

Francis Jim Tuscano, founder of empowerED, brings an important truth to light in this new era of education.

“In the new normal, as students get exposed more often to the Internet, teachers should always consider student’s privacy, safety, security, and digital well-being as top priorities for a successful remote or online learning.”

With increased screen time comes more opportunities to endanger students with online threats such as Zoom-bombing, cyberbullying, and predatory behavior. Part of imagining a “new normal” in education includes a heavy dose of technology focusing on the online safety of students. Safety has to take center stage.

Bringing all of an institution’s students into a controlled, protected, cloud-based learning environment is one of the ways schools, community colleges, trade schools, and universities are handling the security issue.

Helping Post-Secondary Teachers Utilize the Full Range of Their Skillset

Today, like no other time in history, information is available to anyone for free. The Internet is full of books, articles, videos, courses, etc. We no longer live in a world where teachers are the sole source for obtaining knowledge on a topic.

But, teachers were never just the person who reads a book and then presents the material to the class. They’ve always taken on the role of facilitating the educational journey of the students and coaching them on their individual paths. The abundance of information and the proliferation of the technology used to access this information has had an impact on the evolving role of the educator in our society.

Educators are now leveraging IT solutions to replace or supplement traditional learning norms with self-directed learning experiences that are personalized to the student’s education and life or career trajectory. The classroom – whether virtual or on-site – is facilitated by the faculty to become a zone of guidance, collaboration, and communication, as well as instruction.

Where Did Education Technology Begin? — A Nod, and a Connection, to the Past

Education technology has always been with us. It’s just improved over time. There was a time when education was learned by word of mouth, then Gutenburg invented the printing press. It wasn’t so long ago that grade-school students used tablets and chalk in one-room schoolhouses. Today, paper and pen have been replaced with an iPad or Android tablet and stylus. Cloud-based administration and teaching environments are the next steps in this ever-evolving process.

To answer the question more directly, the use of hardware and software for school administration and teaching has its origin in universities across the world and in the military. Each of these institutions had the impetus and the resources in the early days to imagine what technology could do for education.

Education writer and speaker, Audrey Watters, gave a speech at the CENTRO symposium  in Mexico City in which she said, “When we talk about “the future of education” as an explicitly technological future, I want us to remember that “the history of education” has long been technological – thousands of years of writing, hundreds of years of print, a century of “teaching machines,” 75 years of computing, almost 60 years of computer-assisted instruction, at least 40 years of the learning management system, more than 25 years of one-to-one laptop programs, a decade (give or take a year) of mobile learning.” 

In that same speech, Audrey Watters gave the following insight, “Technologies are as likely to re-inscribe traditional practices as to alter them.”

Collaboration teams working remotely.

Is the Advancement of Education Technology Inevitable?

The short answer is, YES. However, the subject is more nuanced than a simple YES/NO answer. Over the years, education technology has followed the advancement and acceptance of technologies in business. As the competition in the business world winnowed the best from the field of available technologies, educators then felt comfortable adopting and adapting those systems for educational purposes.

The cloud is no different. It’s really only been over the past ten years that businesses have discovered and embraced cloud technologies for the business realm. Education has now followed suit, being pushed in this instance dramatically by the COVID-19 pandemic.

Education technology will continue to expand and evolve, partially because education is a large market. For example, as of today, more than 20,000 education applications have been developed for the iPad alone. As remote learning and hybrid models become a mainstay, the practical applications of technology become more apparent.

Universities have even used the cloud to facilitate Massive Open Online Courses (MOOCs) to help people gain an interest in the sciences and give people an opportunity to further their education during the pandemic. These same technologies will continue to be utilized as everyone from trade schools to Ivy League institutions, like MIT, engage the public and influence the next generation of students to come to their school.

 

Is Education Technology Really a Disruptor?

While it’s easy to talk about disruption and use words like “transform” or “revolutionize,” the truth is that technology should be viewed as an enabler.

Here’s an example, for hundreds of years, voting for our political leaders was done by paper ballot. Those paper ballots were then counted by hand.

Now, we have ballot-counting machines, and some municipalities allow electronic voting.

Has that changed politics? Not really.

But these advancements have made it easier for precincts to tally and submit their constituents’ votes.

Educational technology is the same.

Yes, some things will change, but most things will stay the same. The difference is, cloud-based technology will make it easier for teachers and administrators to accomplish what they are already working hard to do each day.

One of the challenges colleges and universities are currently facing is the public opinion of higher education without the trappings of the facilities, classroom environment, and college social life experience. By going further than simply moving existing educational techniques into the cloud, colleges and universities can provide educational value that wasn’t available within the limitations of a physical classroom. There are new opportunities to learn in ways that more closely resemble real-world experiences.

Researchers in the Learning Sciences are “dedicated to the interdisciplinary empirical investigation of learning as it exists in real-world settings and to how learning may be facilitated both with and without technology.” (isls.org). An important point to keep in mind as we explore this question of virtual classrooms is that “not all learning is the same.”The best way to learn probably is through Authentic Learning where students learn by performing the actual task itself. The second-best way is Situated Learning which is the closet to the real thing as possible. Students learn through simulation and solving problems in context.

Dr. Michael Kolodziej, in his online video presentation to National University on The Future of Virtual Education,  points out, “Along with new opportunities come new realities and new possibilities.”

New Realities. New Possibilities.

There are four categories of learning technology: Simulation, Augmented Reality, Mixed Reality, and Virtual Reality. A Simulation experience happens on a flat screen, while Virtual Reality is immersive. Kolodziej shares a fascinating video recording of him in full VR regalia, exploring the International Space Station. Not only does he get to explore the space station, but he also gets to exit the station, travel outside and make a repair using hand controls. “It’s an incredible immersive experience allowing you to imagine the context, to be in the context of a situation without having to actually be there.”

Sustine Chapel

On YouTube you can plug ito a 360 Virtual Reality tour of the Sistine Chapel.

Dr. Kolodziej goes on to share another example of Virtual Reality learning by exploring – this YouTube video shows an immersive VR of the Sistine Chapel. Of course, on YouTube it sits on your flat screen, but plug your Smartphone into a Virtual Reality headset and you’re suddenly there. “You are immediately immersed and transformed into a new space and time. You can think about, experience, and see things in ways that weren’t previously possible. You can travel the world in Virtual Reality.

 

 

 

 

 

The splash page of "A Walk Through Dementia" website.

Developed by the Alzheimer’s Research Center UK, this app presents a virtual reality experience. Visitors are able to look at everyday life through a new lens.

Similarly, another virtual reality model can be found online at A Walk Through Dementia.  The experience is designed to give visitors a better understanding of how someone with dementia experiences everyday life.

Prior to this VR experience being added to a college curriculum, students were tasked with reading a textbook and answering some questions. That’s the traditional model. Using VR for immersive learning enables a paradigm shift by standing in the shoes of someone having trouble finding their way home. You can truly understand what it’s like to have Dementia. It’s a much more impactful way to learn.

 

Comprehensive Approach – Not Just Plug and Play Software Solutions

Ursula Franklin (1921-2016), during her forty-year tenure at the University of Toronto in Ontario, Canada, described technology as a much larger picture than software or hardware. She saw technology as a holistic system comprised of organization, methods, procedures, and mindset. For her, the hardware and software only played a supporting role in what she saw as the larger nature of technology.

Let’s face it.

There are hundreds of companies out there promoting technology solutions for educators. Some of those technologies are fantastic and will help your school immensely. Others fall short of fail miserably and should be pulled from the shelves.

What most aren’t discussing is the need for an over-arching approach to a systemic adoption of technology that will have a positive impact throughout your school, community college, or university.

Why?

Well, most of the technologies currently offered to educational institutions are built to address one issue. For example, the online conference tool Zoom, which was adopted by millions of teachers and students worldwide despite the fact that Zoom has a history of security problems.

Moving into a cloud environment allows you to leverage the cloud to comprehensively and systematically overhaul how your school is using technology at all levels including security and compliance. Other standard cloud benefits include cost savings, ease of use, increased storage capacity and automation, and freeing up IT staff.

 

The Democratization of Education

Beyond our borders, countries are looking at cloud technology to bring equality and democratization to their educational systems. Anita Lie, Professor of Education at Widya Mandala Catholic University Surabaya, in a Jakarta Post article titled, “The New Normal in Education” stated, “Re-imagining anew forms of education may open doors for more equitable quality education for all young Indonesians. Despite all the COVID-19 maladies, the pandemic disruption has brought awareness to new possibilities in reviving our education system and in ushering young Indonesians into the future on a more level playing field.”

One of the concerns surrounding online educational opportunities here in the USA is the cost of devices and Internet for the student learning from home. Fortunately, the cloud gives greater opportunity to marginalized and under-served populations that may not have the resources for a fancy computer with all the bells and whistles. Instead, cloud portals can be used to allow any student with any device that has the bare minimum power to surf the Internet (which nearly all do) to be able to learn in the same online environment as a student with financial advantages.

3 female students and one dark skinned male student at school tables wearing mask.

 

How Can Technology Help Educators Imagine the Next Evolution of Education?

Cloud-Based Learning Management Systems (LMS) – Learning Management Systems have their origins in the late 1990s. Since that time, they have become a critical tool in education delivery. In more recent years, Learning Management Systems have found their way into the cloud to enable easier and secure data storage and workflow mobility for school administration departments. The flexibility of the cloud allows administrative teams to discover new and more efficient ways of operating.

Modular Learning vs. Linear Learning – Cloud-based learning platforms allow for some flexibility in adapting education to the individual. Sure, everyone has to learn certain things in order, but niche electives can be offered, and students can enjoy a far more tailored educational experience. Delivering niche electives in a modular learning format helps students get used to learning in the ways that they will later in life.

Online Education for the Ways People Learn – Visual learners, academic learners, auditory learners, and tactile learners have different preferences. The use of cloud infrastructure and lessons pushed out in print, audio, and video allows an educational institution to deliver the same material in a way that each student will best understand the material. Thought will have to be given to determine how to best facilitate the ease of learning for hands-on, tactile learners. However, this is a challenge even in a traditional classroom setting.

Avatars – Some of the hesitation of students regarding live online classroom interaction is the video component. Thankfully, online gaming granted us the concept of the Avatar. When schools give their students the option between creating an Avatar version of themselves or a live video feed, it helps deal with concerns students may have with their appearance or hesitation with showing their living conditions on camera. Although these issues must be lovingly addressed in the proper setting, Avatars help bridge the gap and allow for more comfort in an online classroom for those who are uncomfortable with the camera. Avatars help level the playing field for some students in a way that cannot be leveled within a classroom environment.

IN CONCLUSION

Although educators responded swiftly and effectively to the pandemic, there’s still more to be done for long-term recovery and paving the way for future sustainability. It’s critical that universities take action now to develop their own long-term strategy, allocate resources, or perhaps devise new ones. For example, streamlining operations and offering more options customized to the individual needs of the student. Virtual learning is sure to play a key role, but developing the strategy will have to embrace the kinds of instructional connection points present in a traditional classroom environment. Interactivity is important. As Johns Hopkins University’s professor William G. Durden points out in his insightful article Turning the Tide on Online Learning, people need to be seen, heard, and exchange ideas. This is the kind of impact that helps affirm identity of the student by the instructor and the other students. As long as people are able to engage that way, and the content they’re learning is substantial, they will stay motivated over a sustained period of time.

Closing with the visionary words of Dr. Michael Kolodziej talking about Artificial Intelligence and Adaptive Learning, “Learning is more than information transfer. The idea that we can program a machine and the machine can program the person is seductive from a process and scaling perspective. The reality is that these things are not that simple. When we think about how to get educators into the meaningful stuff like good learning, authentic and situated learning, we know that Artificial Intelligence platforms can helps us, but they will never replace us.”

How can educators convert this crisis into an opportunity? That’s the big question.

 

To learn more about how we’re helping to answer that question, please call 888-753-5060 or visit our Education Solutions below

 

 

 

 

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